Programs-BSBA

Program Objectives

Upon completion of the program, the student should be able to:

1. Acquire the basic understanding of the business and management,

2. Utilize quantitative and qualitative tools and methodologies to support business management and organizational decision making,

3. Relate the economic, political, ethical, legal and regulatory contexts of organizational management policies,

4. Develop communication skills,

5. Match business administration problems and opportunities and formulate an action plan,

6. Describe the information content of organizational processes and use information technology,

7. Utilize research methods to collect and anlyze business information,

8. Apply leadership and manageemnt theory adn skills within business environments,

9. Understand and display competency in the industry specific and related subjects required for critical thinking applications,

Graduation Requirement

Students must meet the following academic requirements prior to graduation:

completed 45 units in General Education Courses with a GPA of 2.0 or better
completed 57 units in Business Core Courses
completed 18 units in elective courses
complied with the Satisfactory Academic Progress (SAP) requirements including maintained a minimum G.P.A. of 2.0 or better (see the Academic Policy for detail)
Fulfilled all financial obligatiosn required by Kingston University prior to graduation

Upon completing the academic requirements for graduation and fulfilling the financial obligation for the program, students will be awarded the Bachelor of Science in Business Administration degree.

Curriculum

Students may be admitted to the BSBA program after they have completed General Education courses or be enrolled, concurrently, in General Education courses, which must be completed prior to completion of the BSBA program, and with a minimum G.P.A. attained must be of 2.0 or better. General Education courses are designed to give each student a breadth of experience in various academic disciplines. These learning experiences provide an introductory base to different fields of study and discuss how each disciple conducts its research, thus adding to general knowledge. GE courses are offered at community/city colleges.

To meet the graduation unit requirements, students are required to complete 45 units in General Education Courses, 57 units in Business Core Courses and 18 units in elective courses. Students may choose to concentrate on one of the three Concentrations, Entrepreneurship Concentration, Marketing Scheme and Finance Scheme, or combinations of elective courses meeting their career interest.

The courses are listed below

Business Core Courses Required: 57 Semester Units

Business Core Courses: 57 Semester Units
Course No.	Course Title	Total Contact Hours	Total Credit Hours
AT 2110	Financial Accounting	45	3
AT 2120	Managerial Accounting	45	3
BU 1000	Introduction to Business	45	3
BU 1001	Business Software	45	3
BU 1010	Management Information Systems	45	3
BU 2000	Management Theory and Practice	45	3
BU 2010	Business Communication	45	3
BU 2400	Business Statistics	45	3
BU 3020	Human Resources Management	45	3
BU 3050	Business Law	45	3
BU 3055	Business Ethics	45	3
BU 3220	E-Commerce Business Fundamentals	45	3
BU 3600	Organizational Behavior	45	3
BU 4500	Organizational Leadership	45	3
BU 4600	Capstone Course - Strategic Management	45	3
EC 2410	Principles of Microeconomics	45	3
EC 2420	Principles of Macroeconomics	45	3
FN 3300	Principles of Finance	45	3
MK 2000	Principles of Marketing	45	3
	TOTAL	855	57

Elective Courses: 18 Semester Units

i) Entrepreneurship Concentration
Course No.	Course Title	Total Contact Hours	Total Credit Hours
BU 3025	Human Relations for Business	45	3
BU 3040	Small Business Management	45	3
FN 3310	Principles of Finance	45	3
FN 4410	Investments	45	3
MK 4200	Marketing Research	45	3
MK 4220	Sales Management	45	3
	TOTAL	270	18

ii)International Marketing Concentration
Course No.	Course Title	Total Contact Hours	Total Credit Hours
BU 3025	Human Relations for Business	45	3
BU 3030	Survey of International Business	45	3
BU 3040	Small Business Management	45	3
MK 4200	Marketing Research	45	3
MK 4210	International Marketing	45	3
MK 4220	Sales Management	45	3
	TOTAL	270	18

iii) Healthcare Management Concentration
Course No.	Course Title	Total Contact Hours	Total Credit Hours
BU 3025	Human Relations for Business	45	3
BU 3040	Small Business Management	45	3
HC 2000	Introduction to Healthcare Management	45	3
HC 2001	Survey of Healthcare Industry	45	3
HC 2100	Introduction to Health Insurance	45	3
HC 3051	Healthcare Issues and Ethics	45	3
	TOTAL	270	18

iv) Hospitality and Tourism Concentration
Course No.	Course Title	Total Contact Hours	Total Credit Hours
HT 2000	Introduction to Hospitality and Tourism	45	3
HT 2010	Destination Geography	45	3
HT 2050	Customer Service	45	3
HT 2200	Tourism Theories and Practices	45	3
HT 3010	Convention and Event Management	45	3
MK 3210	Hospitality and Tourism Marketing	45	3
	TOTAL	270	18

Total Program Requirements

	Total Contact Hours	Total Credit Hours
Total General Education Course	675	45
Total Business Core Courses	855	57
Total Elective Courses	270	18
PROGRAM TOTAL	1800	120